
When GSH Group plc appointed Claremont to undertake the design and refurbishment of GSH House, an integral part of the project was the provision of a sophisticated audiovisual and multimedia package by Claremont's 'Viewpoint' AV division.
The result not only conveys the right image and demonstrates expertise, but also delivers an innovative and interactive 'journey' for clients in a way that encourages genuine partnerships. As the client is taken through to the main office from reception, a touch-screen panel can be removed from a wall-mounted motorised docking station. This panel is then used to enable display of any one of 12 PC source devices or a video camera in the control centre to any one of 25 large screen display devices around the building. Another panel is sited on the first floor so that two 'tours' of the building can happen simultaneously.
Although only fully operational for eight weeks, the showcase has been instrumental in GSH being shortlisted for 2 major contract bids they are pursuing, and GSH has received 100% positive feedback from its customers about the building's technology and facilities.
Maxwell Segal, Group Technology & Innovations Director at GSH further explains:
"Our services cover the whole of the UK and across a wide range of sectors so what we do is inherently sophisticated. That demands a similarly sophisticated approach to how we present that information and we're delighted with the new systems. The response so far from clients has been even better than we could have hoped.
"The great beauty of the new system is its ability for us to show, not tell, clients about what we do. It takes marketing to another level. What is especially important to us is that it is a workplace derived solution to a wider business issue. The essence of our business is about demonstrating how a well designed and well managed building can add to the bottom line of client organisations and here we have a system of our own, integrated into the design of our own offices that makes the point for us unequivocally.
"The ability to demonstrate our principles in such an impressive way is essential and we're delighted that the new system developed with Viewpoint is able to deliver that message so strongly."